Healthcare marketing with clarity and heart.
Healthcare is complicated—but the right marketing will touch lives and communicate your services with clarity.
Let’s help your audience make the right choice.
In this age of choices, your audience feels overwhelmed. Hospital systems offer vital services, but many in your community may find it difficult to choose between urgent care, emergency care, freestanding ERs, specialty care practices, etc. They also face similar struggles when trying to pick an insurance provider, when all the providers kind of look the same.
The result? Your audience is paralyzed by choice. But we can help guide them to your services with clear, compassionate marketing.
We offer comprehensive healthcare marketing services.
Wentworth-Douglass Hospital is a not-for-profit charitable healthcare organization in Dover, NH. When they joined the Massachusetts General Hospital family and Partners HealthCare system in 2017, we not only helped excite the community about the partnership, but also took Wentworth-Douglass through a brand identity refresh, a website redesign, and campaigns for their various service lines.
TUFTS HEALTH FREEDOM PLAN
Tufts Health Freedom Plan offers quality, affordable health plans to New Hampshire businesses, and every fall, we help them team up with Northeast Delta Dental to promote a unique joint offer. In our 2017 campaign, we nearly tripled our lead goal, and in 2018, by sharpening our targeting based on the previous year’s learnings, we not only reached 213% of a newly raised lead goal but also lowered cost-per-lead by 19%. That’s the power of a long-term relationship.
SOME OF THE HEALTHCARE CLIENTS WE'VE WORKED WITH
Weight loss surgery campaign: Michelle's Story
Wentworth-Douglass opened its weight loss surgery program in late 2017, and after a successful series of campaigns (including a launch and multiple refreshes), we were able to craft a new campaign around one of their biggest success stories: Michelle.